The Definitive Guide to Business Finance – By Richard Stutely
The Definitive Guide to Business Finance – By Richard Stutely
The Definitive Guide to Business Finance – By Richard Stutely
Published by Financial Times Prentice Hall



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Chapter 24 – The Finance Director Did It

‘Then there is the man who drowned crossing a steam with an average depth of six inches.’
W.I.E. Gates

Overview

This chapter wraps up the book by pulling together the previous chapters and summarizing some of the things that you should watch out for when forecasting, estimating, reviewing, planning, monitoring, analysing and presenting. In addition, there is a summary of what to do when things go wrong.

Mastering managing the numbers

After reading this book, you should be able to answer the following questions:

  • How can I measure the performance of my business area? Why are trends and ratios so important?
  • What is common sense costing and why should I use it?
  • Are financial measures adequate? What other metrics should I watch?
  • How can I measure risk and use it to my advantage?
  • Why do projects, budgets and other plans go wrong, and how can I guard against it?
  • How do financial, tax and management accounts differ? Why are they each important?
  • Why should I question our bean counters? How can they help me in my job?
  • If accounting is so rigorous and pedantic, how come the same numbers can be made to tell different stories?
  • Why do I have to do the analysis myself? Why can’t I trust published reports and credit rating agencies?
  • How will managing the numbers help me in my career?
The Definitive Guide to Business Finance: What Smart Managers Do With the Numbers – Financial Times – by Richard Stutely
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